Influence
✓ VerifiedAI social media scheduler that drafts captions using your brand guidelines, previews posts, and publishes across Instagram and 20+ platforms. Plans from $19/month.
TL;DR — Quick Overview
- Best for:
- Businesses and solo creators who want AI-assisted caption drafting with a consistent brand voice, plus a clean scheduling workflow for Instagram and other platforms.
- Pricing:
- Paid
- Use case:
- Scheduling
Influence is an AI social media scheduler built for businesses that want a smarter way to prepare and publish content. You give it your brand guidelines once, and it uses them every time you draft a post — keeping your voice consistent across Instagram, LinkedIn, Facebook, and 20+ other platforms. Posts go through a review step before publishing, so you always see exactly what's going out and when. Plans start at $19/month with a 7-day card-required trial.
Key Features
- Brand Guidelines Engine — Save your brand voice, tone, and style once; Influence applies them automatically every time you draft a caption.
- AI Caption Drafting — Describe what you want to share and Influence IQ generates on-brand post copy tailored for each connected channel.
- Content Calendar — Plan your week visually, view what's scheduled, and reschedule or cancel posts without leaving the calendar.
- 20+ Platform Support — Publish to Instagram, LinkedIn, Facebook, X, TikTok, WhatsApp, and more from one dashboard.
- Post Preview & Review — See the exact copy, media, and schedule before confirming — nothing goes live without your explicit approval.
- Image-to-Content — Attach a photo and Influence picks up visual context to help shape the caption, reducing the blank-page problem.
Pros and Cons
Pros
- Brand guidelines persist across every session — consistent voice without re-prompting each time.
- Mandatory review step before publishing — nothing goes out without your sign-off.
- Supports 20+ platforms including Instagram — broad reach managed from one place.
- Competitive pricing — significantly cheaper than Hootsuite and Sprout Social for multi-account use.
- 7-day trial available to test the full product before committing.
Cons
- No free plan — paid subscription required after the trial ends.
- Trial requires a credit card upfront.
- Not designed for multi-person approval chains or client portals — solo/small team use only.
- Monthly publication caps apply on Starter and Growth plans.
Pricing
- Starter:$19/moLimited monthly publications. Unlimited account connections across 20+ platforms. AI caption drafting with Influence IQ credits.
- Growth:$39/mo150 monthly publications. Unlimited account connections. Full AI drafting, content calendar, post previews, and scheduling tools.
- Annual (Starter):$190/yrStarter plan billed annually — equivalent to $15.83/month. Same features as monthly Starter.
Who Should Use Influence
Not ideal for
- Teams that need multi-person approval workflows or client-facing portals.
- Users looking for a free scheduling plan — Influence is paid-only.
- Agencies needing deep social inbox management or advanced analytics reporting.
Influence vs Alternatives
| Tool | Ease of Use | Brand Voice AI | Content Calendar | Multi-Platform |
|---|---|---|---|---|
| Influence(this tool) | ⭐⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ |
| Buffer | ⭐⭐⭐⭐ | ⭐⭐ | ⭐⭐⭐⭐ | ⭐⭐⭐⭐ |
| Hootsuite | ⭐⭐⭐ | ⭐⭐ | ⭐⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ |
| Later | ⭐⭐⭐⭐ | ⭐⭐ | ⭐⭐⭐⭐ | ⭐⭐⭐ |
Frequently Asked Questions
Does Influence have a free plan?
No. Influence is paid-only, starting at $19/month. A 7-day trial is available but a credit card is required to start it.
Does Influence support Instagram?
Yes. Instagram is one of 20+ supported platforms. You can draft, preview, and schedule Instagram posts directly from the Influence dashboard.
What is Influence IQ?
Influence IQ is the built-in AI assistant. It uses your saved Brand Guidelines and post brief to suggest captions and publish dates. Each draft request uses credits, which are included in all paid plans.
Can I connect unlimited social accounts?
Yes. All Influence plans support unlimited connected accounts across supported platforms — there is no per-account charge.
What happens when the 7-day trial ends?
Billing starts automatically under the plan you signed up for. Cancel before the 7 days are up to avoid being charged.
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Start Using Influence
AI social media scheduler that drafts captions using your brand guidelines, previews posts, and publishes across Instagram and 20+ platforms. Plans from $19/month.
Try Influence NowTool Details
- Pricing
- Paid
- Best For
- Businesses and solo creators who want AI-assisted caption drafting with a consistent brand voice, plus a clean scheduling workflow for Instagram and other platforms.
- Free Plan
- No
- Free Trial
- Yes
- Mobile App
- No
- Browser Ext.
- No
- API
- N/A
- Last Updated
- October 20, 2026